Before building your business, people often ask what your short and long term goals are. Goals need to be measurable that need to fit your time, resources and limitations. We often believe in overnight success stories. However, venturing and running a business in a very saturated market requires a time of at least five years.
Correctly, building a business also means creating a legacy that does not only help you but also helps other people that are affected by your business directly or indirectly.
Avoid short term loops and start getting into long and measurable goals. Here are some goals that you need to start considering.
1. Initially, you need to assess your ambition because this dramatically affects how you perceive your long term goals. Market trends or new features all come before starting to run a business. Solving market trends means offering a quick solution, but this does not guarantee development.
You ambition guides what values your business carries. Legacy building allows room for beliefs and values to guide what the company holds. In this way, your goals are fixed yet measurable. However, if you create short term goals, it is as if you’re sprinting. It is best to ensure that your brand’s values thrive on empowering your employees and embraces change.
2. By the end of every buyer’s journey, customers are the co-authors of your business. Meaning, they help advertise your brand. Thinking long term does not include hoarding information and telling customers what they should do. Start creating and growing your social influence by letting customers tell your story. Be open to reviews and constructive criticism.
3. Mastering the rule that every business must have profit come first is for short term builders. Long term goals ensure lasting change for the business and the community. Long term thinkers cultivate relationships with clients and employees. Exceed your clients and customers expectations and be honest when there are mistakes.
Thinking long term for your business may not come easy at first considering your start-up limitations. However, it is always vital to know who you are, what your brand believes in, and how to extend help to the community without compromising your profit.
Do you want to learn more about thinking long term for your business? To know more tips about this, come and join us at Magnify Your Money, Business and Life on July 23, 2019.
We will be sharing with you proven methods and business strategies.
See you there!